by Monish Kumar | Jul 18, 2021 | Uncategorized
Apple’s iOS 15 Will Change Email Marketing Clearly Apple is serious about their user’s data privacy. Since Apple iOS14 Facebook and Instagram have become less efficient for digital marketers around the world. And now Apple has recently confirmed that its iOS 15...
by Monish Kumar | Jul 8, 2021 | Uncategorized
Landing pages refine your traffic to quality traffic. Landing pages are an essential part of user journey for your prospects. Be it Google ads, Facebook ads, affiliates ads, native ads, banner ads or any other traffic, the landing pages helps you improve...
by Monish Kumar | Jun 17, 2021 | Uncategorized
For a while there has been an unrest in the world of paid or performance marketing owing to upcoming and rolled out changes from Apple (with iOS 14.5 updates and later) and Google (cookie-less world). Both the changes have been triggered and stemmed from the user...
by Monish Kumar | Nov 22, 2020 | Uncategorized
Google is the market leader in search engine. It is the go to platform for everyone around the world. Users go to Google and enter their search query with the aim to search, inquire or buy a product/service. Google uses these search queries data to map to relevant...
by Monish Kumar | Oct 4, 2020 | Uncategorized
Google & Facebook both are widely used advertising platforms. And I have come across many marketers trying to choose between either of the platforms, possibly believing that the two ad platforms are in direct competition to each other. Google Ads Google AdWords is...
by Monish Kumar | Sep 17, 2020 | Uncategorized
Have you ever wanted to become a successful blogger? Or have you started a blog and didn’t continue growing it? In either case, this post will motivate you to start blogging again. Blogging has a lot of rewards. But blogging is not easy and it is definitely not...
by Monish Kumar | Sep 17, 2020 | Uncategorized
Digital marketing has a lot of modules in it. And each module is an ocean in itself. It is pretty difficult to become an expert in every module possible. Even for someone with 10 years of experience, covering all the subjects is almost impossible. I’ve thought a lot...
by Monish Kumar | Sep 17, 2020 | Uncategorized
More traffic to a website does not always mean more revenue, unless the revenue model is purely based on display advertising. Display advertising model brings the lowest revenue per visitor compared to all the other revenue models and there are some studies that...
